When OpenAI publicly launched ChatGPT on November 30th of 2022, it took only 5 days to get to 1 million users.

Month 2 they crossed 100 million users.

In month 4, they crossed over one. BILLION. users.

That makes them the fastest-growing platform of all time.

Curious as to how much money they made last year?

$200 bucks.

Yeah, you read that right.

But what are they projected to earn in 2023? A cool $1 BILLION DOLLARS.

And they aren’t the only ones. Currently, there are over 1,600 new A.I. startups specializing in image generation, video editing, copywriting, coding, productivity, social media, and much, much more.

Does this exponential increase in artificial intelligence scare you a bit?

It should.

Anybody who isn’t feeling a little worried, apprehensive, or uncertain right now is a complete idiot.

AI is one of the most incredible inventions of human civilization…

And What We Have Right Now Is Only Version 1.0.

I recently posted a question on social media: “Are you concerned A.I. will replace you in your line of work?”

100% said no.

One of the commentators was a realtor from Florida who is… how do you say… kind of a dick?

So I thought, to make a point about AI, I’d make an example out of this nameless individual.

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I’ve been a “digital nomad” for 15 years now, traveling from beach to beach, city to city. That’s all good until the business starts to really succeed and you’ve got to stay organized, file properly for compliance, get important communications, and more.

It makes you just want to say “screw it, I’ll go get an office.”

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I immediately found one of their listings on the MLS. Not only were the pictures subpar …but there wasn’t even a description of the property.

(Lazy freaking realtors, man…)

I copied the listing details (square footage, rooms, features, etc.) and pasted them into ChatGPT asking it to create a top-notch description of this property and why a young family would love to live there…

I then asked it to rewrite that description as a dramatic narrative…

Then — just to be kind of a dick, myself — I asked it to rewrite this dramatic narrative as a testimonial for his biggest competitor in the area (who happens to be a friend of mine) and how her team changed my life by helping me move into this home…

Next, I took that text and threw it into another program (I’ll give you a list of everything I’m using these days, don’t worry) and said, “record this in my voice.”

Then I asked it to put together some simple broll that matches what’s being said… and add some background music… and ambient sounds…

The entire process took 2 minutes. Here’s what it spit out:

Not. Freaking. Bad.

Two minutes. Zero edits.

And for the realtors who don’t even bother to create a description of the home they are selling…? They’ll soon be out of a job.

Here’s a statement you’re going to get sick of:

AI Won’t Take Your Job… But Someone With AI Will

Do you remember how Malcolm Gladwell said, “10,000 hours is the magic number for greatness”?

Well, I’ve been studying this AI stuff 6-8 hours a day for months now…

I’m only a couple thousand hours into attempting to master this subject and I’ve already come to three definitive conclusions:

1. Holy shit

2. Oh my god

3. We’re all useless meat bags

Okay… maybe that’s a bit dramatic… but if you ever get the chance to read research papers like these  — you’ll see what I mean.

Jokes aside, here’s what I’ve really figured out:

1. There is an earth-shattering, world-changing, announcement about new AI capabilities daily. If you have a business to run or a life to live — you’ll never be able to keep up with the changes.
   

2. AI is already smarter than us, better than us, cheaper than us, faster than us, and more reliable than us… in version 1.0… it is going to revolutionize life as we know it — and it’s going to dramatically change how you live and work.
   

3. If you aren’t using AI tools right now in every area of your life and business — you’re making a huge mistake and falling behind.

And I’m not talking about the kind of “falling behind” like you’re still using Facebook when the cool kids are on TikTok… I mean you’re still trying to bang rocks together to start a fire while people are dropping nuclear warheads on your face.

Simply put — adopt or die.

But where does one look for advice, ideas, and guidance on a subject that practically no one in the world is an expert in?

Well… It Didn’t Take Long…

… before the gurus and grifters started running ads about how they can make you an expert “in just one day!”

I’ve already seen ads from certain aged individuals — whom I’ve met in person (and shared the stage with) — who barely know how to turn on a computer — that are now advertising courses on how to become a “ChatGPT expert” …

Give me a fuckin’ break.

Everything comes back in style, I guess.

We’re back in the age of low-rise jeans, ruffled sleeves, and snake-oil salesmen.

Get ready to hear these statements way too often:

• "I created an AI model that does _______!"

• "I built an AI that does _______!"

• "My new AI will do ________ for you!"

• "I painstakingly crafted AI prompts for you!"

These people didn’t build shit (but they sure are full of it).

When people started selling ChatGPT prompts, I thought “hey, that’s a good idea and a great shortcut… why don’t I pay this kid $20 to see what he came up with?”

They literally just went into ChatGPT and asked it for 1,000 of the best prompts for X industry, copied & pasted it into a doc, and sold it to me…

Look — before you laugh too hard — I was the sucker so you don’t have to be.

If you’re going to subscribe to my little newsletter here…

I’m Going To Share Everything I Learn Along The Way… For FREE.

My goal is to create a newsletter about AI specifically for my friends and family who are entrepreneurs, small business owners, marketers, agency owners, and freelancers — who — if they don’t adapt now… will more than likely be out of business in the next 6-12 months.

… and if you don’t think I’m talking to you… I’m talking to you.

Join me on this Path and we’ll travel it together.

You’re the hero on the Path. I’m simply the guide. Don’t stay lost. Follow me.

3 Tools To Thrive

mymind

I’m obsessed with this thing. It’s a browser extension that captures anything you want for later. I’m saving ads, articles, copy, images, and all sorts of stuff that I want to reference later. And as the least organized person on the planet — AI just does it all for me.

Descript

This is the video editing program I used for that video above. I’m using it for editing, voiceovers (with my own voice), and creating content. I got to speak to the founder the other day and we walked through some ideas and new things he’s implementing (I’ll do a video on this one specifically in The Path Membership area).

CopyandContent.ai

Jim Edwards is a Clickfunnels guy who created software based on Russell Brunson’s copy frameworks. So far it’s pretty good. I prefer ChatGPT at the moment (mostly because I’ve spent so much time in there)… but if you don’t want to have to think… like at all… when writing copy, you might want to try this one.

Announcements: A Work In Progress

This is the first “published” newsletter for the new Path. I fussed over it a bit over the past couple of days but ultimately decided to take my own advice:

“Done is better than perfect. Something is better than nothing.”

Anyways, here’s what you’ll see in the next couple of days:

1. A fully built out (FREE) membership area that focuses on our 4 pillars: Strategy, Mindset, Marketing, and AI. I’ll be sending out a way to create your login as soon as it’s a little cleaner.
   

2. A high-end “job board” for all Path Members. I often teach strategies that could completely revolutionize your business practically overnight… but they are often difficult to execute on. I’ve recruited about a dozen vendors I trust to give you a “get it done for you” option. From funnels, to copy, to ads, and everything in between. I think you’re going to love that.
   

3. The “AI Marketing” course has been 90% done for weeks now and I was just looking for the right time to launch it (when I’m physically able to deliver on it). Running the businesses has had me scrambling to get everything done — but this is a course I want to be done right. And I want to support you fully as we go through it. After all, I’m going to show you how to literally replace your entire marketing division with AI. No need for agencies to run it, no need for VAs, no need for anything of that (unless you really want them). This is not sometime in the future… this is NOW. I can’t wait to share with you what I’ve built. Be on the lookout.

My goal is to publish a newsletter every Friday but at the pace things are changing… I might need to do more to keep you up on all these changes in the world!

Anyways, let me know what you think. I look forward to walking the Path with you.